Local link building is the process of building links from websites that are local to your business. In other words, these are websites based in the same country or city as your business. Why is local link building important? There are a few reasons. First, it helps build trust with your potential customers. If they see that you have links from local businesses, they will be more likely to trust and do business with you. Second, it helps you rank higher in search engines for local searches. And third, it helps increase the visibility of your brand in the local community. There are a few different ways to go about local link building. You can partner with other local businesses, offer discounts or coupons to locals, or even sponsor local events. Whatever route you choose, make sure you are strategic about it and focus on quality over quantity.