As you already know, one of the most important parts of SEO is link building, and, since the word has it that guest blogging is the best link building strategy, let us see what building links this way involves.
1. Identifying the Blogs You Can Write for
Choose a few keywords you consider relevant for your niche and use them as a search query. You should be able to identify several blogs in the search results, even if that means reviewing several results pages. Make a list or bookmark them, so that you can easily access them later on.
2. Come up With a Few Interesting Ideas for Your Future Blog Posts
Make sure that your ideas match the topic of the blogs you chose. It may seem early, but it is never wrong to have a few posts ready to be published up your sleeve, so that, when you get the right to post, you can do it immediately.
It will also give you the possibility to suggest new topics to the blog owners and to write very convincing emails.
3. Contact the Owners of the Blogs
Identify the administrators of the blog or use the contact forms in order to express your desire to write for them. Introduce yourself politely and explain to them that you would love to write for their blog in exchange for an inbound link.
4. Write & Optimize Your Guest Posts
In order to make sure you receive positive answers, you can offer to include certain keywords. Make your articles informative, well researched and attractive from the grammar point of view. As far as the backlinks are concerned, you can include them in the article using the keywords you selected as anchor texts.
At the end of the post, it is recommended to include a “resource box”, in which to introduce yourself and your own blog to the readers and to invite them to find out more about you or about the subject of the post.
5. Keep Track of the Backlinks You Create and of the Changes in Traffic Volume
There are numerous tools and plugins you can use in order to count the newly created links and to evaluate their impact on your sites’ ranking and traffic. This way, you can see if your efforts paid out or not.
Buy Links to Improve Your Ranking and to Draw Visitors to Your Sites
Guest blogging is an excellent method to build contextual backlinks, but you need a lot of articles that take time and research to be written. That is why you will most certainly have to outsource the content writing or even the whole backlinks building.
There are numerous online entrepreneurs creating original content upon request, based on your keywords, so you can receive high quality articles and just post them on the blogs you selected.
Luckily for you, most companies providing SEO services include link building services in their offer, so you may find some affordable link packages from guest blogs in your niche and forget all about the time and efforts you would have to invest otherwise.
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There are numerous tools and plugins you can use in order to count the newly created links and to evaluate their impact on your sites’ ranking and traffic. This way, you can see if your efforts paid out or not.