Why is average view frequency important to measure?

ANSWER: It shows how often the average person sees or interacts with the ad

Which of the following is a core benefit of Google Ads automated bidding?

ANSWER: Auction-time bidding

Why do search ad extensions matter to clients?

ANSWER: They increase engagement and inﬂuence ad quality

Google helps marketers connect with people using what three kinds of data?

ANSWER: Passion, purchase intent, and personalization

Each campaign in your AdWords account should have a single:

ANSWER: business goal

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Why is average view frequency important to measure?

Which of the following is a core benefit of Google Ads automated bidding?

Why do search ad extensions matter to clients?

Google helps marketers connect with people using what three kinds of data?

Each campaign in your AdWords account should have a single:

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