The format of a shopping ad is different from that of a standard text ad in that it includes:

ANSWER: a product image, title, and price

What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business?

ANSWER: Cost-per-acquisition (CPA)

You can win a higher ad position in the auction with a lower cost-perclick (CPC) bid by:

ANSWER: creating relevant keywords and ads, and using ad extensions

What’s one benefit of creating multiple ad groups?

ANSWER: You can break up keywords and ads into related themes

On the Google Display Network, your ad is eligible to show on a webpage if your:

ANSWER: keywords match that webpage’s content

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The format of a shopping ad is different from that of a standard text ad in that it includes:

What bidding strategy should Tracy, a pizzeria owner, use to get more people to call her business?

You can win a higher ad position in the auction with a lower cost-perclick (CPC) bid by:

What’s one benefit of creating multiple ad groups?

On the Google Display Network, your ad is eligible to show on a webpage if your:

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