When reviewing her display campaign, Gina sees that her clickthrough rate is higher on weekdays from 10 a.m. to 1 p.m. Which feature could help her be more efficient with her advertising during this time?

ANSWER: Bid adjustments

When preparing to submit a new data feed, you should:

ANSWER: Submit a test data feed

When planning your display advertising, what does the word ‘placement’ mean?

ANSWER: The exact location of your ad on a particular page of a website

When planning a campaign, the first thing an advertiser thinks about should be:

ANSWER: the advertiser’s goals

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use:

ANSWER: Exact match keywords

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When reviewing her display campaign, Gina sees that her clickthrough rate is higher on weekdays from 10 a.m. to 1 p.m. Which feature could help her be more efficient with her advertising during this time?

When preparing to submit a new data feed, you should:

When planning your display advertising, what does the word ‘placement’ mean?

When planning a campaign, the first thing an advertiser thinks about should be:

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use:

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