Sara’s a marketing executive for an online clothing retailer. She’s focused on data-driven measurement to drive sales of her company’s clothing lines. She turned to Google’s automated machine learning to help her company gain a competitive advantage in the marketplace. What does Sara do to succeed at automation?

ANSWER: Sara first breaks down her organization’s data silos to ensure data quality. That lets the correct data get recorded by Google’s machine-learning algorithm.

Sarah’s Autos sells multiple automobile brands, showcasing used, pre-owned, and new vehicles. The company’s advertising manager decides to configure a broad matching type for the keyword “automobile,” in order to reach a broader group of potential visitors. Which two user searches may generate the advertising manager’s ad? (Choose two.)

ANSWER: Car and Automobile

Sally’s historically spent a lot of time in Google Ads making small changes to her campaigns, instead of focusing on higher level marketing strategy. What are two ways machine learning helps reduce the time she’ll spend in her Google App campaign? (Choose two.)

ANSWER: Machine learning can analyze many signals to determine the right audience for her ad and Machine learning can create combinations of assets to deliver a relevant ad to the right user.

Roxanne’s online estate-jewelry sales are lagging despite running a great text ad. What else might she do to drive sales?

ANSWER: Use the Shopping ad format

Rodney’s trying to set up offline tracking using his Google Ads account. He downloaded the conversion template he wants to use. He adds the appropriate offline data and modifies it. When he tries to upload the template, the import process fails. What will cause the import process to fail?

ANSWER: The GCLID field’s been removed from the conversion template.

By placing an order, signing up for services from Marketing1on1 LLC or using this website you agree to Terms and Conditions and Privacy Policy
Copyright © Marketing1on1 LLC All rights reserved.
The content of this web site may not be copied, replaced, distributed, published, displayed, modified, or transferred in any form or by any means except with the prior permission of Marketing1on1 LLC.
Copyright infringement is a violation of federal law subject to criminal and civil penalties.
Blog | Accessibility Statement
Sitemap 1 | Sitemap 2 | Sitemap 3

Blog for Online Business, Internet Marketing, SEO Tips, Make Money Online

Sally’s historically spent a lot of time in Google Ads making small changes to her campaigns, instead of focusing on higher level marketing strategy. What are two ways machine learning helps reduce the time she’ll spend in her Google App campaign? (Choose two.)

Roxanne’s online estate-jewelry sales are lagging despite running a great text ad. What else might she do to drive sales?

Rodney’s trying to set up offline tracking using his Google Ads account. He downloaded the conversion template he wants to use. He adds the appropriate offline data and modifies it. When he tries to upload the template, the import process fails. What will cause the import process to fail?

Blog Categories: