Gina owns a woodworking shop that makes custom cabinets. She uploads data to her Google Merchant Center to help create ads from her inventory. What data does a Shopping campaign use from her Merchant Center feed to place Gina’s ads?

ANSWER: Her cabinet’s attributes, such as price

Gail is a marketing manager who received a series of ads from her creative team. She wants to improve her ad content by using A/B testing. Which type of ads will Gail compare?

ANSWER: Ads used in identical ways, on the same channels, and directed at the same audience.

Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?

ANSWER: Her ads generate 95% of her business on Fridays, so she’d like to show them more on that day

For each font on your website you should:

ANSWER: minimize the number of used variants

For autotagging, what parameter does Google Ads include in the destination URL?

ANSWER: gclid=

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Gina owns a woodworking shop that makes custom cabinets. She uploads data to her Google Merchant Center to help create ads from her inventory. What data does a Shopping campaign use from her Merchant Center feed to place Gina’s ads?

Gail is a marketing manager who received a series of ads from her creative team. She wants to improve her ad content by using A/B testing. Which type of ads will Gail compare?

Fran decides to use custom ad scheduling to promote her farm-to-table restaurant. Why did she choose this option?

For each font on your website you should:

For autotagging, what parameter does Google Ads include in the destination URL?

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