Colin Is Getting A Lot Of Traffic To His Podcast Website, But Not Many Subscribers. He Has Budget To Design Three Display Ads To Encourage People Back To His Website To Subscribe. Colin Came Up With A List Of Target Groups That He’d Like Reach With His Ads. Help Him To Cross Off The Two Least Useful Target Groups From His List.

ANSWER: (B) People who search for TV-related podcasts – CORRECT

Cliff just started working with a client who has a very disorganized AdWords account. What’s an effective way for him to begin restructuring his client’s account?

ANSWER: Create campaigns based on the structure of his client’s website

Charles Is Thinking About Taking His Business Online. He Has Many Questions, But First He Wants To Understand What Benefits Data Can Have In Online Marketing. He Needs Some Advice. What Are The Benefits Of Data In Online Marketing?

ANSWER: (A) Data can be accessed and analysed in real time
(B) Data helps you make informed decisions

Chanara, a senior account manager at a large digital agency, likes having an AdWords manager account. What can she do with a manager account that she can’t do with an individual account?

ANSWER: Use a single sign-in for all accounts

Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. why is Catherine’s data feed getting disapproved for incorrect availability?

ANSWER: The availability attribute is set as in stock

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Cliff just started working with a client who has a very disorganized AdWords account. What’s an effective way for him to begin restructuring his client’s account?

Charles Is Thinking About Taking His Business Online. He Has Many Questions, But First He Wants To Understand What Benefits Data Can Have In Online Marketing. He Needs Some Advice. What Are The Benefits Of Data In Online Marketing?

Chanara, a senior account manager at a large digital agency, likes having an AdWords manager account. What can she do with a manager account that she can’t do with an individual account?

Catherine is preparing to release a new line of toys that’s currently available for pre-order only on the landing page. why is Catherine’s data feed getting disapproved for incorrect availability?

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